Road to Digital Transformation Series – Part 6

Blog Posts | April 20, 2017

Everything Small and Midsize Businesses
Need to Know About Digital Transformation

Digital transformation may be the most discussed topic among business leaders within small and midsize business – but is investing in such advanced technology worth the time, cost, and effort? According to the results and insights from the IDC Infobrief “The Next Steps in Digital Transformation:  How Small and Midsize Companies Are Applying Technology to Meet Their Business Goals,” firms worldwide are answering that question with a resounding “Yes!”

More than 80% of surveyed executives worldwide believe that implementing and adopting digital is either easier than they thought or required the same level of effort and budget that they initially expected. However, it would be a mistake to think that this lack of implementation pain and surprise yielded lackluster outcomes – over 70% (or in some cases, as high as 86%) of small and midsize businesses meet or exceed their expectation with their digital technology investments.

Check out the infographic below for more insights from the IDC survey:digital transformation

To learn how small and midsize companies are digitally transforming themselves to advance their future success, check out the IDC InfoBrief “The Next Steps in Digital Transformation: How Small and Midsize Companies Are Applying Technology to Meet Key Business Goals,” sponsored by SAP.

Contact GROM today to discuss your journey on the “Road to Digital Transformation.”

Laurie Hawkins is Senior Director of Global Audience Marketing at SAP.